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Why partner with us?

Lead the way as an accessible and inclusive organisation.

A Guide Dogs staff member and a black labrador dog sitting outside. The staff member and dog are both looking at each other.

Align with Australia’s Most Trusted Charity Brand

In 2020, our brand recognition sat at 72 percent and we have recently been ranked 16th out of the top 100 brands in the ‘National Reputation Health Report’.

A black labrador Guide Dog seated against a grey background. The Guide Dog is in harness and is looking to the right of the camera.

Guide Dogs can offer ways to enhance your brand, engage your employees and customers, and create a bespoke partnership to achieve your social and business objectives.

Our unique partnerships are tailored to each organisation we work with, to ensure a robust and mutually beneficial partnership is developed together.

A partnership with Guide Dogs showcases your commitment to ensure all people can move freely, safely, and independently throughout the community.

Through a partnership with Guide Dogs, you can:

  • enhance your company’s brand profile and reputation
  • demonstrate sector leadership in accessibility, inclusion, and diversity
  • increase employee engagement through fundraising events and activities, as well as volunteering opportunities.

Employee engagement

Join our events and campaigns or take part in fundraising activities; it’s a fun way to engage employees and get them involved.

You can host a morning tea to raise funds for Guide Dogs, enter a fun run together, run a raffle, or sign up to our yearly fundraising event, PAWGUST.

A person with their white cane walking down the street with a Guide Dogs staff member. Both people are smiling at the camera and the person with the cane is holding the staff member by the elbow.

How to become a partner

To find out more about partnering with one of Australia’s most loved and trusted charities please contact us at

Coles has unleashed a new national fundraising campaign for Guide Dogs
From now until 21 May, Coles will donate five cents for every dog food product sold.